Paredim Axis 201
Making the landing page and home page design
This latest project had a fast time line and so I had to create an immediate landing page and home page design for new construction properties in the New Haven, Connecticut area. Paredim Axis 201 wanted to establish themselves as a community for young professionals with an extensive list of amenities. In order to stand apart from competing properties in the area and attract their target audience, the landing page was designed to be modern, image-heavy, and mobile friendly. Mobile designs were created for this landing page as well, since outreach through mobile is considered more important to younger professional audience over desktop. The home page was created to be image-heavy but also focus on implementing subtle ways to incorporate geometric lines seen in their logo. The full site can be viewed in the link below.